Our mission is to design and develop ICT tools for both the Media Industry (Virtual CDNs for adaptive streaming, multimedia content production and management, press, etc.) and the Cultural and Creative Industry (Interactive technologies such as AR/VR, Gaming and Gamification, etc.) to enable the Next Generation of Media and Internet. Our research makes possible to create solutions and services such as multi-platform efficient Multimedia Content Management, content recommendation and personalized advertising, rich immersive and multimodal and device agnostic interactive multimedia User Experience (UX), Social Network Analytics, Non-leisure gaming and gamification technologies, Extended Reality (XR) and human-machine interactions, 3D Modeling and Virtual Space, Accessible Media contents and services; and media services deployment based on new network paradigms.
We are working towards the development of innovative assets that are useful to Atos Group through the extensive knowledge and experience accumulated during several years in different R&D projects related to media technologies, in which the Unit has achieved successful results with tools focusing on media Content Management and Distribution; Volumetric Media and multiplatform XR Interaction APP; Adaptive Streaming; distributed social media analytics related to media content; and "Design for all" principle, through adaptive intelligent interfaces ensure accessibility for users.
Novel approaches and technologies allow general users to become media generators, producers and actors in an inter-connected, interactive and smart augmented world. Besides participating in R&D projects, we have supported the Atos Major Events Team for the provision of novel IT services such as the Olympic Broadcasting Services webcasting solution. The Unit is members of the NEM (New European Media) initiative Steering Board.